The Indian SUV market is buzzing with the launch of the new Tata Safari. Known for its legacy, Tata Safari has been a symbol of ruggedness and capability since its inception. The latest model takes the game a notch higher, aiming directly at established competitors like the Toyota Fortuner. With cutting-edge features, a bold design, and a competitive price point, Tata Safari is positioning itself as a serious challenger in the premium SUV segment.
Let’s dive into the details of the new Tata Safari, explore its features, and compare it with its primary rival, the Toyota Fortuner.
Key Features of the New Tata Safari
The new Tata Safari offers an impressive array of features that cater to modern SUV enthusiasts. Here’s an overview of its highlights:
| Feature | Details |
|---|---|
| Engine | 2.0L Kryotec Turbocharged Diesel Engine (170 PS, 350 Nm) |
| Transmission | 6-speed Manual / 6-speed Automatic |
| Seating Capacity | 6 or 7-seater options |
| Infotainment System | 10.25-inch touchscreen with Android Auto and Apple CarPlay |
| ADAS Features | Adaptive Cruise Control, Lane-Keeping Assist |
| Sunroof | Panoramic Sunroof |
| Safety | 6 airbags, Electronic Stability Program, Hill Hold Assist |
The Safari blends luxury with practicality. Its spacious interiors and premium upholstery make it a family-friendly SUV, while its robust engine and off-road capabilities ensure it can handle tough terrains.
Comparing Tata Safari with Toyota Fortuner
The Toyota Fortuner has long been a benchmark in the premium SUV category. However, the new Tata Safari appears ready to take on the challenge. Let’s compare their key specifications and features:
Performance and Engine
| Model | Engine | Power | Torque | Transmission |
|---|---|---|---|---|
| Tata Safari | 2.0L Kryotec Diesel | 170 PS | 350 Nm | 6-speed Manual/Automatic |
| Toyota Fortuner | 2.8L Diesel / 2.7L Petrol | 204 PS / 166 PS | 500 Nm / 245 Nm | 6-speed Manual/Automatic |
While the Fortuner offers more power and torque, the Safari’s engine delivers a refined performance suitable for both city driving and off-road adventures.
Dimensions
| Model | Length | Width | Height | Wheelbase |
|---|---|---|---|---|
| Tata Safari | 4661 mm | 1894 mm | 1786 mm | 2741 mm |
| Toyota Fortuner | 4795 mm | 1855 mm | 1835 mm | 2745 mm |
The Fortuner is larger overall, but the Safari is wider, giving it a more spacious cabin.
Price
| Model | Starting Price | Top Variant Price |
|---|---|---|
| Tata Safari | ₹15.84 lakh | ₹25.21 lakh |
| Toyota Fortuner | ₹33.99 lakh | ₹50.74 lakh |
The Safari’s significantly lower price makes it an attractive option for buyers seeking value for money without compromising on features and performance.
Key Advantages of Tata Safari Over Fortuner
- Affordable Pricing: With a starting price nearly half that of the Fortuner, the Tata Safari is accessible to a wider audience.
- Modern Features: The inclusion of advanced infotainment, ADAS (Advanced Driver Assistance Systems), and a panoramic sunroof make Safari a tech-rich offering.
- Comfort-Oriented Design: Safari’s wider cabin and multiple seating options (6-seater captain seats or 7-seater bench) provide greater versatility.
- Fuel Efficiency: The Safari’s smaller engine is expected to deliver better mileage compared to the Fortuner’s larger powertrains.
Fortuner’s Edge Over Safari
While the Tata Safari is an impressive contender, the Toyota Fortuner still has some clear advantages:
- Proven Reliability: Fortuner has a long-standing reputation for durability and resale value.
- Off-Road Capability: With features like 4×4 low-range gear and higher torque, the Fortuner is a preferred choice for serious off-road enthusiasts.
- Brand Perception: Toyota’s global brand strength and premium positioning give the Fortuner an edge in the luxury SUV market.
Target Audience
The Tata Safari targets a broader audience, including families, urban SUV enthusiasts, and first-time premium SUV buyers. On the other hand, the Toyota Fortuner appeals to buyers who value rugged performance, brand prestige, and long-term reliability.
Final Thoughts
The new Tata Safari redefines value in the premium SUV segment. While the Toyota Fortuner remains a formidable player with unmatched off-road credentials and brand strength, the Safari’s modern features, competitive pricing, and practicality make it an excellent alternative.
Whether you’re an adventure-seeker or a family-oriented buyer, the Tata Safari promises a blend of style, comfort, and capability that is hard to ignore. If Tata continues to focus on providing excellent after-sales service and maintaining high build quality, the Safari could well be the disruptor that challenges the dominance of the Fortuner.
The choice ultimately depends on individual preferences and priorities, but one thing is clear: Tata Safari’s new model has made the competition in the premium SUV segment more exciting than ever.