Tata Nexon SUV Launched: Features, Pricing, and How It Competes with Swift
Tata Motors has officially launched its much-anticipated Tata Nexon SUV, aiming to make waves in the competitive subcompact SUV market. Known for its bold design, advanced features, and competitive pricing, the Nexon has positioned itself as a strong contender against popular hatchbacks like the Maruti Suzuki Swift. While both vehicles cater to different segments, the Nexon’s unique blend of affordability and SUV appeal is expected to attract buyers from hatchback categories, making it a game-changer in India’s automotive market.
In this article, we’ll explore the Tata Nexon’s pricing, features, and how it compares with the Maruti Suzuki Swift, a long-standing favorite among Indian car buyers.
Overview of the Tata Nexon
The Tata Nexon is a subcompact SUV that offers a perfect blend of style, performance, and modern technology. First introduced in 2017, the Nexon quickly gained popularity due to its rugged design, safety features, and excellent value for money. With this new launch, Tata Motors has enhanced its offering by introducing updated features, advanced technology, and refreshed aesthetics.
Pricing and Variants
The Tata Nexon is priced competitively to appeal to a wide range of buyers. Its base variant starts at ₹8.10 lakh (ex-showroom), while the top-end variant goes up to ₹14.60 lakh (ex-showroom). The Nexon is available in petrol, diesel, and electric options, catering to diverse customer preferences.
For customers looking for a high-performance SUV with an eco-friendly approach, the Nexon EV lineup offers excellent range and state-of-the-art technology. On the other hand, the petrol and diesel variants promise strong mileage, smooth performance, and affordability, making the Nexon an all-around performer.
Key Features of Tata Nexon
The Tata Nexon boasts several features that make it a desirable choice for SUV enthusiasts:
1. Design and Exterior
The Tata Nexon sports a bold and stylish exterior, with a redesigned front grille, sleek LED DRLs, projector headlamps, and a muscular stance that exudes confidence. Its coupe-like roofline, 16-inch diamond-cut alloy wheels, and dual-tone color options further enhance its aesthetic appeal.
2. Interior and Comfort
The interior of the Nexon is designed for comfort and convenience. It features premium upholstery, ample legroom, and an ergonomic layout. The dashboard is equipped with a 10.25-inch touchscreen infotainment system, wireless smartphone connectivity, and an advanced digital instrument cluster.
3. Technology and Connectivity
The Nexon is packed with advanced features such as:
- Connected car technology with over 40 features.
- Voice commands and a customizable user interface.
- Wireless charging and rear AC vents for added convenience.
4. Performance and Engine Options
The Nexon comes with two engine options:
- A 1.2L turbocharged petrol engine delivering 120 PS of power.
- A 1.5L turbocharged diesel engine offering 110 PS of power.
Both engines are available with a choice of a 6-speed manual or an automatic transmission. The electric variant offers a range of up to 400 km on a single charge, making it an ideal option for eco-conscious buyers.
5. Safety Features
The Tata Nexon has a 5-star Global NCAP safety rating, ensuring top-notch safety for passengers. It is equipped with:
- Six airbags.
- ABS with EBD.
- Traction control and hill assist.
- ISOFIX child seat mounts.
Comparison with Maruti Suzuki Swift
The Maruti Suzuki Swift has long been a household name in India, thanks to its affordability, fuel efficiency, and reliability. However, with the launch of the Tata Nexon, buyers are now presented with a more robust alternative in the form of a compact SUV. Let’s compare the two vehicles across several key parameters:
1. Pricing
The Swift is priced between ₹6 lakh and ₹9 lakh (ex-showroom), making it more affordable than the Nexon. However, the Nexon’s SUV capabilities, premium features, and safety justify its higher price point.
2. Design and Segment
While the Swift is a hatchback, the Nexon belongs to the SUV segment, offering better ground clearance, a commanding road presence, and rugged styling. For buyers looking for an upgrade to an SUV, the Nexon is a compelling option.
3. Space and Comfort
The Nexon offers more interior space and a higher seating position compared to the Swift. Its larger boot capacity and enhanced comfort features make it more practical for families and long journeys.
4. Performance and Engine
Both vehicles are available in petrol and diesel variants, but the Nexon’s turbocharged engines provide better power and torque output, making it more suitable for highway driving and off-road conditions.
5. Safety
The Nexon leads in safety with its 5-star rating and advanced safety features, while the Swift has a 2-star Global NCAP rating, which may concern safety-conscious buyers.
6. Fuel Efficiency
The Swift is more fuel-efficient, with a mileage of up to 22 km/l, whereas the Nexon’s petrol variant offers around 17-18 km/l. However, the diesel and EV options of the Nexon balance this difference for buyers prioritizing range and eco-friendliness.
Who Should Buy the Tata Nexon?
The Tata Nexon is an ideal choice for buyers seeking a compact SUV that combines style, comfort, and safety. Its competitive pricing, modern features, and SUV appeal make it a strong contender for those looking to upgrade from hatchbacks like the Swift.
Families, young professionals, and adventure enthusiasts will appreciate the Nexon’s spacious interior, robust performance, and all-weather capabilities. Additionally, the Nexon EV is perfect for environmentally conscious buyers looking for an electric SUV with a long range.
Conclusion
The Tata Nexon’s launch signifies a new chapter in India’s automotive market. By offering an affordable SUV with premium features and unmatched safety, Tata Motors has set a new benchmark for competitors. While the Maruti Suzuki Swift remains a reliable and budget-friendly option, the Nexon’s overall package makes it an attractive upgrade for buyers willing to invest in style, safety, and performance.
As competition heats up, the Tata Nexon is expected to carve a significant niche for itself, further cementing Tata Motors’ position as a leader in the Indian automotive industry.